Treasure Data

Treasure Data
Treasure Data
Booth # 5457
Mountain View, CA
United States
Silver Level Sponsor
Treasure Data empowers the world’s largest and most innovative companies to drive connected customer experiences that increase revenue and reduce costs. Built on a big data foundation of trust and scale, Treasure Data is a customer data platform (CDP) pioneer and continues to reinvent the CDP by putting AI and real-time experiences at the center of the customer journey. Our CDP gives customer-centric teams across Fortune 500 and Global 2000 companies – marketing, sales, service, and more – the power to turn customer data into their greatest treasure.

Show Specials

Catch Treasure Data's BI Session with Michaels!

Be Part of It!

Monday, January 13 at 9:15am in the Expo Hall, Level 3, Stage 3 to listen to Michaels Stores, NexChapter share their views on retail trends, the role of customer data, experience with customer data platforms, and generative AI!

Speakers:
Sachin Shroff, Vice President of CRM, Loyalty and Marketing Technology, Michaels

Press Releases

A Leader in 2024 Gartner® Magic Quadrant™ for CDPs

Treasure Data Evaluated for its AI-Powered CDP Evaluated Among 17 Vendors

Treasure Data today announced that it has been named a Leader in the inaugural 2024 Gartner® Magic Quadrant™ for Customer Data Platforms (CDP). 

The report evaluated 17 different CDP vendors on 15 criteria and placed Treasure Data in the Leaders quadrant for its Completeness of Vision and Ability to Execute.

A Leader in The Forrester Wave: CDPs for B2C

Treasure Data has been named a Leader in The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024.

Treasure Data received the highest possible scores in seven criteria, including Vision, Data management and models, Data governance and storage, Endpoint integrations for engagement, and Consumer privacy.

A Leader in the IDC Marketscape

Treasure Data today announced it was named a Leader in the IDC MarketScape: Worldwide Customer Data Platforms Focused on B2C Users 2024–2025 Vendor Assessment (doc # US51778724, December 2024). This IDC MarketScape study evaluated 18 CDP vendors for the B2C segment across functional capabilities and go-to-market considerations.

For the second consecutive time, Treasure Data was recognized as a Leader by the IDC MarketScape, following its positioning in the IDC MarketScape: Worldwide Customer Data Platforms Focused on Data and Marketing Operations Users 2022.

GenAI Capabilities & CDP-Native AI Framework

Treasure Data announced the launch of the Treasure Data AI Framework to introduce persona-based generative AI chat interfaces to Treasure Data Customer Data Platform (CDP). 

The AI Framework enables marketing and customer-centric teams to accelerate campaign ideation and activation with new AI applications from Treasure Data (AI Copilots and AI Email Studio) and build custom AI applications.

Treasure Data Launches CDP Trade-Up

Start Your CDP Trade-Up

Join 50+ companies that upgraded to Treasure Data

Fast-track your journey to the last customer data platform you’ll ever need. Our CDP Trade-Up program includes:

Products

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Customer Data Platform (CDP)

Treasure Data empowers the world’s largest and most innovative companies to deliver the right experiences that increase revenue, lower costs, and reduce data privacy, compliance, and security risks. Treasure Data provides the only enterprise customer data platform (CDP) that combines batch and real-time data to personalize journeys with Al.

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Customer Journey Orchestration (CDP)

Build journeys without channel, stage, or departmental silos – or silos for batch vs. real-time data. Create the right experience for everyone, every time, without boundaries.

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Real-Time Triggers and Personalization (CDP)

Don’t create separate customer data platforms (CDPs) for batch and real-time data. Do it all from one holistic customer profile.

  • Truly see your customers with all batch and real-time behaviors and attributes combined

  • Build journeys without batch or real-time silos to deliver maximum relevance

  • Leverage world class identity stitching, unified profile, segmentation, activation 

AI Agents

Harness AI and machine learning for 1:1 marketing at scale. Make it easy for marketers while providing a core data foundation for all your AI. 

  • Drive high-quality AI outputs by leveraging LLMs with your own customer data

  • Work efficiently using built-in AI copilots and agents for non-technical users

  • Integrate your own (and our) ML scores. Segment and personalize with the power of AI.

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AI Agents (CDP)

Harness AI and machine learning for 1:1 marketing at scale. Make it easy for marketers while providing a core data foundation for all your AI. 

  • Drive high-quality AI outputs by leveraging LLMs with your own customer data

  • Work efficiently using built-in AI copilots and agents for non-technical users

  • Integrate your own (and our) ML scores. Segment and personalize with the power of AI.

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Analytics and Dashboards (CDP)

Insights are only as good as the data powering them. Get actionable, AI-enhanced customer analytics with unified real-time and batch data. Built for marketers and data scientists.