Gumband

Gumband is powering the future of experiential marketing. We're an award-winning marketing platform that powers and measures interactive spaces and activations. Our innovative technology lets brands manage and measure their physical environments in real time from anywhere. We've powered in-person spaces and guest experiences globally for Google, Meta, TikTok, Stripe, LinkedIn, Nike, the NFL, Equinox and Activision. Our suite of products, featuring a cloud-based dashboard and hardware, provides brands with a new understanding and level of visibility into audience behavior on-site — including how guests both interact with and dwell in key areas and activations — and offers quantifiable insights to generate a higher Return on Experience. Our latest product is a sophisticated, privacy-conscious camera-less presence sensor to track passive engagement, traffic flow, and dwell time. It generates first-party metrics that quantify spatial popularity for a more comprehensive understanding of how guests interact with spaces and installations. Next in the pipeline is AI-enablement of responsive, in-person guest experiences.