Nik Rochnik

Nik Rochnik
Senior Director, Product Management, Retail Media
Albertsons Media Collective
Nik Rochnik is a Product Management leader at Albertsons Media Collective, the retail media arm of national grocer, Albertsons Companies. Nik is responsible for managing and developing ad technology products and building and fostering key technology partnerships that drive innovation and growth for advertisers. Prior to his time at Albertsons Media Collective, Nik worked on a variety of digital ad channels—from mobile apps to CTV and out-of-home. He holds multiple patents in predictive advertising and is passionate about his volunteer work with the Red Cross, managing disaster response operations.

Nik holds a degree in Computer Science from Bentley University.

Speaking in:

Saturday
January 11
2:25 pm2:50 pm
Pier 60, 60 Chelsea Piers, New York, NY 10011
Discover how to leverage cutting-edge metrics to showcase the unique value of your retail environment and audience to advertisers, illustrating how in-store media captures engaged customers at key decision-making moments. Learn to evolve from basic metrics to sophisticated person-level and multi-touch attribution models, delivering precise insights into ad performance and its impact on sales.… Read more