Manolo Almagro

Senior Director, Customer Experience & Innovation

Publicis Sapient

Manolo Almagro, Senior Director of Customer Experience & Innovation at Publicis Sapient, is a recognized expert in leveraging AI, spatial analytics, and digital transformation to reshape customer experiences across multiple sectors, including Retail, Consumer Packaged Goods (CPG), Quick Service Restaurants (QSR), Healthcare, Travel, Hospitality, and Retail Media Networks. With over 15 years of experience driving innovation, Manolo has been instrumental in helping organizations unlock the potential of digital solutions to enhance customer engagement, streamline operations, and generate new revenue streams.

Speaking in:

Saturday

January 11

2:25 pm–2:50 pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

Panel discussion with industry leaders: Unlocking the power of retail media measurement, moderated by Manolo Almagro, Publicis Sapient and featuring Nik Rochnik, Albertsons Companies, Kelly Torgeson, Walgreens Advertising Group, and Ben Reynolds, Walkbase

Discover how to leverage cutting-edge metrics to showcase the unique value of your retail environment and audience to advertisers, illustrating how in-store media captures engaged customers at key decision-making moments. Learn to evolve from basic metrics to sophisticated person-level and multi-touch attribution models, delivering precise insights into ad performance and its impact on sales.… Read more