Lindsay Pullins

Director, Ad Revenue Partnerships

Roku

Lindsay is Director of Ad Revenue Partnerships at Roku. She and her team are responsible for creating bespoke strategies in the Retail Media, DSP, Data, and Performance categories to bring never-before-seen partnerships and offerings to the streaming industry. Her goal is to provide differentiated partnerships to Roku’s clients that drive unique data, inventory, and accountability to Roku. Prior to Roku, Lindsay was Director, Media Product Strategy & Innovation at Kroger Precision Marketing.

Speaking in:

Saturday

January 11

1:45 pm–2:25 pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

Panel: Powering the CTV/RMN flywheel, moderated by Chris Riegel, Founder and CEO of STRATACACHE with Jayesh Rajdev, Controller of Advanced Advertising, ITV and Lindsay Pullins, Director of Ad Revenue Partnerships, Roku

As more brands leverage RMNs to activate shopper insights across CTV, marketers gain unprecedented opportunities to tailor messaging and measure campaign success across both in-store and at-home environments. But what does this seamless integration look like in practice? How can insights gathered from shoppers in the physical store fuel more personalized and impactful CTV ads that reach audiences… Read more