
Dirk
Hoerig
Co-Founder & Chief Innovation Officer
commercetools
Dirk Hoerig is the revolutionary behind the ‘headless commerce’ concept, and the Co-Founder and Chief Innovation Officer of commercetools –– the market leader in composable commerce. The company empowers businesses worldwide to embrace innovation in an era where the future can only be defined by constant change. Headquartered in Munich, commercetools is one of Germany’s highest-valued venture-backed companies with a $1.9B valuation and has offices across North America, EMEA, and APAC.
Serving as CEO until summer 2024, under Dirk’s leadership, commercetools has grown to power some of the largest and most innovative global brands such as Audi, Lululemon, Sephora, L.L. Bean, and Ulta. In 2023, the company reached $100M ARR and expanded into China, as the first offering of its kind in the region. Before commercetools, Dirk spent over ten years in various leadership roles in the commerce and cloud industries. He continues to be determined to create innovative products that evolve the way people, businesses, and the world think about commerce.
Serving as CEO until summer 2024, under Dirk’s leadership, commercetools has grown to power some of the largest and most innovative global brands such as Audi, Lululemon, Sephora, L.L. Bean, and Ulta. In 2023, the company reached $100M ARR and expanded into China, as the first offering of its kind in the region. Before commercetools, Dirk spent over ten years in various leadership roles in the commerce and cloud industries. He continues to be determined to create innovative products that evolve the way people, businesses, and the world think about commerce.