Alexis Marcombe

Global CEO

Unlimitail

His career began at La Tribune, a business newspaper, before he acquired expertise in adtech and programmatic advertising at Hi-Media. In 2012, he founded Audience Square, a major player in the coalition of programmatic publishers. He also played a central role in the growth of Le Figaro's digital sales and developed retail media at Carrefour Links. Alexis Marcombe is currently at the helm of Unlimitail as CEO, the joint venture between Carrefour and Publicis.

Speaking in:

Saturday

January 11

10:25 am–10:50 am

Pier 60, 60 Chelsea Piers, New York, NY 10011

Retailers get real: How Carrefour sees the in-store RMN opportunity, featuring Alexis Marcombe, Global CEO of Unlimitail (Publicis & Carrefour) and Daniel Knapp, Chief Economist at IAB Europe

Join Alexis Marcombe, CEO of Unlimitail, a joint venture between Carrefour and Publicis Groupe, and Daniel Knapp of IAB Europe, as they discuss the Carrefour in-store retail media network strategy, focusing on the key markets of France and Brazil. Discussing the adaptation of in-store media to regional consumer behaviors, digitizing stores, and identifying the most impactful and profitable… Read more