Coty Cosmetics x bops: Next-Gen CPFR Case Study
Coty Cosmetics x bops: A Customer Success Story Featured in Northwest Arkansas' Premier Business & Supply Chain Publication
Supply chain collaboration has been used so often in the CPG space that it has practically become a buzzword. However, there’s a significant misconception around synchronization. Is there true collaboration happening in which all members of supply chain teams, including partner retailers and merchandisers, can coordinate to meet on aligned objectives, grow a specific category, and respond to quality forecasts?